Fast Answer
Treating eczema is about more than simply applying a cream when your skin becomes itchy. The most effective approach usually combines gentle skincare, regular moisturising, avoiding known triggers and, where necessary, medical treatment recommended by your healthcare professional. While there is currently no cure for eczema, many people successfully manage their symptoms and reduce flare-ups with a consistent daily routine.
For a complete overview of eczema, visit our Eczema Hub. You can also explore our Eczema Collection for products developed to support dry, sensitive and eczema-prone skin.

Successfully treating eczema usually involves more than one step. Most people benefit from a combination of regular moisturising, avoiding known triggers, protecting the skin barrier and, where necessary, medical treatment recommended by a healthcare professional. The goal isn't simply to calm today's flare-up, but to support healthier skin over the long term.
Why Moisturising Matters
Now your five icons fit perfectly.
💧 Hydrates Dry Skin
🛡️ Supports Your Skin Barrier
🌿 Suitable for Sensitive Skin
📅 Gentle Enough for Daily Use
❤️ Supports Long-Term Skin Comfort
Introduction
Living with eczema can be frustrating.
Some days your skin may feel comfortable, while on others it can become dry, itchy, red and difficult to ignore. Many people find themselves searching for a treatment that will make eczema disappear completely.
Unfortunately, eczema isn't usually something that can be cured with a single product.
Instead, successful treatment is often about understanding your skin, identifying your triggers and building a skincare routine that supports your skin barrier every day.
What is eczema?
Eczema affects everyone differently, but it commonly causes dry, itchy and inflamed skin. If you'd like to learn more about the condition itself, read our comprehensive guide to What Is Eczema?.
The best way to treat eczema
For most people, treatment involves several different approaches working together rather than relying on one product alone.

Moisturising is the foundation of eczema care
Keeping your skin hydrated is one of the most important parts of eczema management.
Regular moisturising helps:
- Reduce water loss.
- Support the skin barrier.
- Improve skin comfort.
- Reduce dryness.
- Help protect against everyday irritation.
Many healthcare professionals recommend moisturising at least twice daily and whenever the skin feels dry.
Choosing the right moisturiser can make a significant difference. Learn what to look for in our guide to the best cream for eczema.
Gentle cleansing matters
Harsh soaps and heavily fragranced body washes can leave eczema-prone skin feeling tighter and more uncomfortable.
Instead, choose gentle cleansers designed for sensitive skin that remove dirt without stripping away the skin's natural protective oils.
After washing, gently pat your skin dry before applying moisturiser while the skin is still slightly damp.
Identifying your triggers
Every person's eczema is different.

Learning which triggers affect your skin can help reduce future flare-ups.
When prescription treatment may be needed
Sometimes moisturisers alone aren't enough.
During more severe flare-ups, your GP or dermatologist may recommend treatments such as:
- Topical corticosteroids.
- Calcineurin inhibitors.
- Prescription emollients.
- Other specialist treatments.
These medicines should always be used according to medical advice.
Many people only need prescription treatment during eczema flare-ups. Our complete guide explains what can trigger flare-ups and how to manage them effectively.
What we've learned from supporting thousands of people with Eczema
Over the years we've spoken to hundreds of people living with eczema, and one theme comes up again and again.
One of the biggest mistakes we see is people changing products every few weeks, hoping the next one will finally solve their eczema.
Those who report the greatest improvement often tell us they stopped searching for miracle products and instead focused on consistency, using gentle skincare every day, even when their skin felt better.
Small habits repeated daily often make the biggest difference over time.
Hear Kate's Story
Every eczema journey is different, and we're incredibly grateful to Kate for choosing to share her experience.
In this short video, Kate talks about the challenges of living with eczema, why she decided to try Bragan Skincare, and what her journey has been like in her own honest words. We hope her story offers reassurance and encouragement to others facing similar challenges.
Click Kate's photo below to watch her full testimonial on YouTube.
A heartfelt thank you to Kate for allowing us to share her story. By opening up about her eczema journey, she's helping others realise they are not alone and giving hope and encouragement to people facing similar challenges every day.
Real Stories. Genuine Experiences.
A lot of the experiences mentioned throughout our website are supported by customer testimonials, photos, and videos shared with permission by the individuals involved.
A simple daily routine doesn't need to be complicated. The infographic below shows how many people successfully build gentle skincare into both their morning and evening routine.
Consistency is often more important than using multiple products.Common mistakes that can slow improvement
Many people unknowingly make eczema harder to manage.
Common mistakes include:
- Waiting until the skin becomes very dry before moisturising.
- Frequently changing products.
- Taking very hot showers.
- Scratching itchy skin.
- Using heavily fragranced skincare.
- Stopping treatment as soon as symptoms improve.
Looking after your skin between flare-ups
Many people only focus on eczema when their skin becomes itchy, dry or inflamed. However, maintaining a gentle skincare routine during calmer periods helps support the skin barrier and may reduce the risk of future flare-ups.
Understanding what triggers eczema flare-ups and how to manage them is an important part of long-term eczema care. Read our guide to Eczema Flare-Ups to learn what causes them and practical ways to help keep your skin under control.
Who is this guide for?
This guidance may be helpful for people experiencing:
- Mild to moderate eczema.
- Dry skin.
- Itchy skin.
- Sensitive skin.
- Recurring eczema flare-ups.
- Skin that reacts easily to environmental triggers.

When should you seek medical advice?
Speak with your GP, pharmacist or dermatologist if:
- Your eczema becomes severe.
- Your skin begins to ooze or becomes painful.
- Symptoms aren't improving.
- You're unsure whether you have eczema.
- Eczema is affecting your sleep or everyday life.
Seeking advice early may help prevent symptoms from becoming more severe and reduce the risk of complications such as infection.
Not all itchy or irritated skin is eczema. Our guide to eczema symptoms explains the common signs and how they can differ from other skin conditions
Common myths about treating eczema
Myth: Moisturiser cures eczema.
Reality: Moisturiser supports the skin barrier and helps manage symptoms, but it isn't considered a cure.
Myth: You should only moisturise during a flare-up.
Reality: Daily moisturising between flare-ups is one of the best ways to support the skin barrier.
Myth: Stronger products always work better.
Reality: Gentle, consistent skincare is often more beneficial than harsh products that may further irritate sensitive skin.
Myth: Eczema disappears once you become an adult.
Reality: Although some children outgrow eczema, many adults continue to experience flare-ups throughout their lives.
Frequently asked questions
Can eczema be cured?
There is currently no permanent cure for eczema, but many people successfully manage their symptoms with the right skincare routine and medical treatment where appropriate.
What is the fastest way to calm an eczema flare-up?
Keeping the skin moisturised, avoiding triggers and following any treatment recommended by your healthcare professional can help calm a flare-up.
Should I moisturise every day?
Yes. Regular moisturising is considered one of the most important parts of eczema care.
Can stress make eczema worse?
Many people notice that stress seems to coincide with flare-ups, although triggers vary from person to person.
Do I need prescription treatment?
Not everyone does. Mild eczema can often be managed with a consistent skincare routine, while more severe eczema may require medical treatment.
Final thoughts
Treating eczema isn't about finding a miracle cure.
It's about building a routine that supports your skin every day.
Gentle cleansing, regular moisturising, understanding your triggers and seeking medical advice when necessary all play an important role in managing eczema over the long term.
If you're looking for products developed specifically for dry, sensitive and eczema-prone skin, explore our Eczema Collection. For more advice on symptoms, causes and long-term eczema management, visit our Eczema Hub.
About The Author

Kieran Corley is the founder of Bragan Skincare, an Irish skincare company based in County Monaghan specialising in products for sensitive, eczema-prone, psoriasis-prone, and irritated skin.
Bragan Skincare began after Kieran noticed significant improvements in old scarring on his own skin while working with snails on his farm. That experience led to years of researching snail mucin, developing products, and working closely with people dealing with eczema, psoriasis, seborrheic dermatitis, scalp irritation, dryness, and reactive skin conditions.
Over the years, Kieran has spoken directly with hundreds of customers and families struggling with sensitive skin concerns, helping shape Bragan Skincare’s philosophy around gentle skincare, realistic expectations, and supporting the skin barrier without unnecessary irritation.
The articles on this website are based on product development experience, customer feedback, ongoing research, and years of working with people dealing with sensitive and easily irritated skin.